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Category: Digital Marketing Class Size: 20

Digital Marketing Courses

Teacher: Sushant Kokate
Sushant Kokate
Hours - 50.00

Why our Digital Marketing Courses in Pune are the BEST?

Best Digital Marketing Courses in Pune

Why is Digital Marketing one of the Hottest Skills today?

According to IAMAI, Internet and Mobile Association of India, the number of internet users in India is going to cross 500 Million mark by the end of June 2018, yes you heard that right, 500 Million! So, it’s common sense that all the eyes are in Mobile Screens today, and when the potential customers are looking only at the mobile screens, every small or big company wants to create their brand awareness or do all sort of engagement there and nowhere else. Now, who will do this for them, surely it has to be Digital Marketing Experts. No doubt the skill is so high in demand and there are so many digital marketing courses in Pune today.

Why should you take Digital Marketing Training?

Our Digital Marketing Courses in Pune For Working Professionals:

If you are a Working Professional, here are the reasons why you should join our Digital Marketing Courses in Pune:

  1. If you are not happy with your job field, you get to explore this wonderful growing field of Digital Marketing and make career into it.
  2. If you are already happy with your job field but somehow don’t earn as per your expectations, then you open the door for earning a Passive income by acquiring Digital Marketing skill set. You can start giving SEO services, Adwords campaign services or web designing services to people. If you are expert at certain Niche, with digital marketing techniques, you can also become a Blogger and open the doors of passive income for yourself. Here is our video on How to become a Blogging Rockstar.
  3. You can work as a freelancer on weekends or in the free time and generate an extra income for yourself.
  4. You can also use these Digital Marketing Techniques for your Personal Branding Purpose to boost your career.

We train you at the core skill set in our several Digital Marketing Courses and also help you master the art of consulting.

Need some more motivation? Have a look at this.

Linkedin, world’s biggest professional network considers SEO/SEM Marketing and Marketing Campaign Management as one of the most important Skills companies need in 2018.Digital Marketing Courses in PuneDigital Marketing Courses in Pune


Monster, a very popular job portal considers Social Media Marketing skill as one of the top 7 work skills that can make you more marketable to employers in 2018.

Digital Marketing Courses in Pune

Forbes, one of the most popular and trusted portal has included Digital Marketing in its ’13 Top Tech Skills in High Demand for 2018’.

Digital Marketing Courses in Pune

Our Digital Marketing Courses in Pune For Entrepreneurs:

If you are an Entrepreneur, here are the reasons why you should join our Digital Marketing Courses in Pune:

  1. Traditional Marketing is old school way, you should not waste your hard earned funding on this. Digital Marketing can help you grow your brand online and also get you, good customers. I train you to do effective marketing within your budget.
  2. All business won’t need similar online platforms for their brands, We train you to explore all the options and pick the best suitable one and eventually master it.

Why our Digital Marketing Course is one of the Best Digital Marketing Courses in Pune:

Our Training Methodology:

Digital Marketing Courses in Pune

The entire training is Practical, because if you’ve to get your Dream job in Digital marketing or if you want to do consulting for businesses, or if you want to grow your own business then you got to be skilled enough to solve the problem using digital marketing tools and strategies. No company wants to hire a candidate with theoretical knowledge. No company wants to do consulting with somebody who cannot get the results.

The training and certifications are of no value if you cannot create good campaigns so here we train you to build awesome digital marketing campaigns which consist of Google AdWords campaigns, Facebook ad campaigns, LinkedIn ad campaigns etc. that provide good awareness, and later healthy conversions to the businesses. We train you to study the campaign reports in detail so that next time, the conversions improve even more. The training consists of hell lots of Case Studies from different fields or domains which helps you to build strong strategies that make you Smarter and Successful at campaigns.

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Interview Preparation:

If you are a fresher and want to get trained for Digital Marketing job, we prepare you very very well with your resume preparation, mock interviews, digital marketing interview Q&A’s. The training is not limited to Technical Training only, it is combined with Interview Cracking Skills. In this training, you’re trained to eliminate the Interview Fear, be more Confident, carry good Body Language, dress well for the interview, do effective communication. Since these skills cannot be learned individually and cannot be learned overnight, the training is done in groups and performed through some crazy fun loving activities.

About the Trainer:

Digital Marketing Courses in Pune

Our Trainer’s name is Sushant Kokate and he’s a Digital Marketing Expert, Former Secretary at Western Maharashtra Placement Consortium and Trainer at various Entrepreneurship Awareness camps organized by Engineering and Management Institutes in association with Entrepreneurship Development Institute of India. I have a vast experience in Educational Field. His objective is to transform the ordinary youth into extraordinary achievers. He wants to inspire and educate people at their careers or their businesses to be successful by applying digital marketing strategies and personal branding techniques. He does this through our several Digital Marketing courses in Pune.

Digital Marketing Course for Freshers in Pune

What is the next batch schedule for our Digital Marketing Course?

Pune Satara Road Branch:

Weekday Batch (Starts from 15th August 2018) – 9 am to 11 am

Weekend Batch (Starts from 11th August 2018) – 4 pm to 8 pm


*Technical Training*

Module 1 – WordPress Website Designing

  1. Working of Websites
  2. Choosing your Domain
  3. Purchasing Hosting
  4. WordPress Installation
  5. Navigating WordPress
  6. Adding a Static Home Page
  7. Editing a Page & Change the Site Title
  8. Adding and Editing a Menu
  9. Writing a New Post & Organizing Your Blog
  10. Blog Page Design – Excerpts vs Full Content
  11. Finding, Installing and Activating Plugins
  12. Backing Up Your Website
  13. Securing Your Website

Module 2 – Google Adwords

  1. How Google Adwords works
  2. Examples of Google Adwords Ads
  3. Setting up your Adwords Account
  4. Exploring the Adwords Interface
  5. Finding the Best Keywords for your Ad Project with Keyword Planner
  6. Creating a Google Adwords Search Campaign
  7. Selecting your Audience
  8. Choosing your Bid Settings
  9. Creating an Ad Group and Adding Keywords
  10. Finalizing your Google Adwords Ad
  11. Managing your Campaign and Analytics

Module 3 – Facebook Page Management

  1. Why Facebook Pages are Important
  2. Facebook Page Optimization
  3. Adding Essential Information to your Facebook Page
  4. Selecting your Profile Image
  5. Creating a Professional Facebook Cover Image
  6. Writing a Captivating Description for your Page
  7. Getting your Facebook Page Username & URL
  8. Facebook Apps Links
  9. Facebook Page Apps to Increase Fans Engagement
  10. Create your Facebook Page
  11. Ways to Monetize your Facebook Page
  12. Exploring Publishing tools
  13. Scheduling Posts
  14. Facebook Call-To-Action Button
  15. Study your Competitors on Facebook
  16. How to Guarantee your Fans see All your posts
  17. Exploring Facebook Insights
  18. Promoting your Facebook Page
  19. Turn ANY image into a clickable Facebook Post

Module 4 – Facebook Marketing

  1. Introduction to Facebook Ads
  2. Introduction to the Facebook Ads Manager
  3. Setting up your Payment account for Ads
  4. Defining your Target Audience
  5. Level1 – Creating the Ad Post
  6. Level2– Boosting Your Post
  7. Level3 – Creating your Ad in the Ads Manager
  8. Tips to get your Ad approved by Facebook
  9. Analyzing the Results
  10. Creating your First Facebook Ad

Module 5 – Youtube Marketing

  1. YouTube Basics
  2. SEO: Watch Time vs. View Count
  3. YouTube Keyword Research
  4. Starting Your YouTube Channel
  5. Designing and Adding Channel Art
  6. Adding Your Channel Description
  7. Customizing Your Channel Layout
  8. Increasing YouTube Subscriptions
  9. Adding a YouTube Channel Trailer
  10. Verifying Your Channel and More Important Settings
  11. Uploading a Video: Titles, Descriptions, Thumbnails, and Tags
  12. Adding YouTube Cards and End Screens
  13. YouTube Analytics
  14. Creating a YouTube Ad to Promote Your Videos

Module 6 – Linkedin Marketing

  1. Welcome to LinkedIn Marketing
  2. Setting up your LinkedIn Profile
  3. Adding Experience, Skills, Accomplishments to your Profile
  4. Set a Professional Background Photo
  5. Adding Media (video/photos) to your LinkedIn Profile
  6. Changing your LinkedIn URL
  7. Adding Your Website to LinkedIn
  8. Creating Shareable Content on LinkedIn
  9. Case Study: LinkedIn Company Page Examples
  10. Creating a LinkedIn Company Page
  11. Managing your LinkedIn Company Page
  12. Publishing content in your LinkedIn Company Page
  13. LinkedIn Ads Introduction
  14. Creating a LinkedIn Sponsored Content Ad
  15. Waiting for LinkedIn Ad approval
  16. Creating a LinkedIn Text Ads Campaign
  17. Creating a LinkedIn Sponsored InMail Campaign
  18. Quick view at the Campaign Manager
  19. Create an Optimize your LinkedIn Profile

Module 7 – Twitter Marketing

  1. Why Twitter and How it can Help your Business
  2. Choosing the Best Username
  3. Tips to Choose Your Twitter Handle
  4. Creating your Twitter account
  5. Creating an Outstanding Twitter Profile Page
  6. Adding your Profile and Header Photo
  7. Writing an Optimized Twitter Bio
  8. Writing an Optimized Twitter Profile Description
  9. Pin the Most Important Tweet for Your Audience
  10. Connecting with Other Influencers
  11. Twitter Hashtags
  12. Adding Twitter buttons to your Website
  13. Adding Twitter Widgets to your Website
  14. Twitter Advertising – Creating your Ads Account
  15. Twitter Advertising – Adding your Payment Method
  16. Twitter Advertising – Creating other Twitter Ads
  17. Twitter Advertising – Promoting a Tweet

Module 8 – Instagram Marketing

  1. Why Instagram and How it can Help your Business
  2. Create an Instagram for Business Profile
  3. Building a Killer Instagram Profile
  4. Accessing the Ads Manager
  5. Creating your First Instagram Ad
  6. Creating your Instagram Ad inside the App
  7. Create an Instagram Ad!
  8. Tools to Create Viral Instagram Photos

Module 9 – Pinterest Marketing

  1. Why Pinterest and How it can help your Business
  2. Opening a Pinterest Business Account
  3. Linking Pinterest to Your Website and Getting a Verified Account
  4. Linking Pinterest with Other Social Media Platforms
  5. Optimizing your Pinterest Profile
  6. Creating Boards
  7. Getting Started with Pinterest Ads
  8. The Ads Panel Overview of Pinterest
  9. Creating an Ad Campaign on Pinterest

Module 10 – Email Marketing

  1. Email Marketing Tools
  2. Creating Email Marketing Campaign
  3. Creating a Lead Magnet
  4. Adding Opt-In Forms to Your Website
  5. Segmenting and Tagging Your Audience
  6. Using Reports to Analyze Success

Module 11 – Google Analytics

  1. Set Up Google Analytics
  2. Navigating the Google Analytics Dashboard
  3. Know Your Audience Better with Analytics
  4. User Acquisition and Behavior Flow
  5. See Where Visitors Click on Your Website
  6. User Behavior and Site Speed
  7. Setting Up Goals with Google Analytics

Module 12 – Content Marketing

  1. Developing Your Strategy and Setting Goals
  2. Choosing the Proper Platforms and Tools
    Writing Better Headlines
  3. Writing Quality Articles

Module 13 – SEO

  1. Introduction to SEO
  2. Keyword Research
  3. On-Page Optimization
  4. Off-Page Optimization
  5. Back Links

Module 14 – Local SEO

  1. Introduction to Ranking a Local Business Website
  2. Keyword Research
  3. Creating Your Google My Business Listing
  4. Optimizing Your Google My Business Page
  5. Evaluating Your Rankings

Module 15 – Remarketing

  1. Importance of Remarketing
  2. Setting up Remarketing in Google Adwords

Our Digital Marketing Courses in Pune with Placement Support:

There are a huge number of Digital Marketing jobs in Pune for Freshers and for Experienced Professionals. And every company wants to hire the best of the candidates. So we make sure that we keep you ahead of your competition. We want you to get your Dream Job. We do this by providing you some additional training on Interview Cracking Skills. And the good news is that it is FREE. There are many students who fear to speak at interviews, who are not confident enough, who carry low body language in the interviews can be benefitted from this module. The ones who are good at these skills may, however, take only the Technical Trainings in Digital Marketing.


Digital Marketing Training – 6 week



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