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SEPTEMBER 27, 2018

What is Domain Authority (DA) and Domain Rating (DR)?

Domain Authority

What is Domain Authority (DA) and Domain Rating (DR)?


Domain Authority

Domain Authority (DA) is important for search engine to rank a website.

You can also call the Domain Authority as a search engine ranking score.

DA is developed by Moz that predicts how well a website is capable to rank on SERP’s (Search Engine Result Page).

It calculates the authority of your domain.

A DA score ranges scale is from one to 100, with higher scores comparing to a greater ability to rank.

DA is calculated by evaluating various elements, including connecting root areas and the number of links connections, into a single DA score. This score used while comparing website or while tracking the website.

If you want to rank on google 1st page then your DA should be good.

How to increase DA?

Step 1. Work on your Off-Page SEO and On-Page SEO.

Step 2. Content should be Unique and relevant.

Step 3. Improve Page Speed.

Step 4. Get a backlink from the website which has DA better than you.

Step 5.  Increase Social Signalling.

Domain Rating (DR)

DR is an exclusive Ahrefs’ metric that detects the backlinking quality of your website in terms of size and quality.

Domain Rate is similar to Domain Authority.

DR is measured on a logarithmic scale from 0 to 100.

When Domain Rate is higher you will get more “link juice”.

It takes similar steps to improve the Domain Rating score of a website.

You should always try to keep the DR score of your website higher than your competitor in order to beat them.

Basically, domain authority and domain rate are similar but domain authority is introduced by “Moz” and domain rate is introduced by “Ahrefs”.



If you want to know more about Domain Rate and Domain Authority then visit our Digital Marketing Institute of Pune.

We provide placement-oriented classroom training at Jaksh Institute of Digital Marketing.

We offer a free interview cracking skills module with our Digital Marketing Course.
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